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Imagination and you

Imagination is the most important element in a writer’s toolbox. Develop the habit of cultivating it, says writer and tutor Ian Ayris, and you’ll find your ideas flourish.

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Writers Online
Feb 18, 2026
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Having built the foundations of our writing approach over the previous several issues, I fully intended this month to begin looking at the nuts and bolts of creative writing – structure, dialogue, description, etc. But as I began to write, something felt off. Something crucial I couldn’t quite put my finger on. The next article was to be a discussion on whether to plan or not to plan. Conventional, I know, but worthy of discussion. But then I thought, plan what? A huge chasm opened before me. I peered into the abyss. And there was only darkness. So I sat there, and closed my eyes.

Deep breath. Foundations. Deep breath. Plan what? Deep breath. Foundations. Deep breath. Plan what?

After a time, a light flickered. The light became a flame, the flame a furnace. The furnace, the brightly coloured raging fire of the imagination.

That was the connection – imagination.

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